Tips & Tricks

Tips & Tricks

Reading on the desktop follows its own rules. People who access a website on the Internet want to be informed quickly and easily. Texts are often not read in full. Visitors skim the headings and only pick out the most relevant section. If you write your website texts as you would write a novel, you will lose many visitors to your website.

Whether you want to optimize your website for search engines or place Google Ads, you will not be able to avoid dealing with keywords. For SEO, you need to consciously use keywords on your website so that you can be found for search queries that are relevant to you and your website. With SEA, you only want your ads to be displayed when users are interested in your products or services. For this reason, you should use keywords very consciously to only attract users to your ad who may also want to

Search engine optimization (also known as SEO) takes time! If you want to be displayed at the top of the organic search results and thus improve your visibility on the web, you need to be patient. After all, there are several steps to go through before a website is search engine optimized. Relevant keywords must be identified, the content of your pages must be designed and organized in a way that they rank for certain keywords and the technical requirements, such as server accessibility and load

Anyone who has ever dealt with search engine optimization will quickly notice that almost everything on a website can be optimized for search engines: From the structure of the website and loading speeds to keywording and social signals. In order not to lose the overview between all the optimization possibilities, these are usually divided into three aspects: 1. technical optimization, 2. offpage optimization, 3. onpage optimization We want to give you an overview of the various aspects of SEO o

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